The World in Images (2023)

The World in Images (2023) : 5x65

The Nutella jar and the ad that fell from the sky 12 Min.
0 0 votes

Overview

A jar of Nutella spotted in zero gravity during a live broadcast of the Artemis II mission: an unintentional product placement that became a marketing campaign. This art of opportunism invites us to dissect the strategies brands use to place their products everywhere.